Digital Advertising
Advertising Revenues to Reach $1 Trillion in Tech-Dominated Market
The global advertising market is set to exceed $1 trillion in revenue for the first time this year, with major tech companies like Google,...
Report Reveals Top Concerns of Digital Advertising Buyers
Integral Ad Science (IAS) recently partnered with YouGov to dive deeper into the thoughts of over 250 U.S.-based digital media experts who utilize programmatic...
Boomcycle Transforms Digital Marketing with Proprietary Intelligence and Proven Success
Boomcycle Digital Marketing, marking its 21st year as a leader in the digital marketing landscape, has made significant strides with its innovative Marketing Intelligence...
Alphabet Surpasses Q3 Forecasts With Record $88.3 Billion Revenue Fueled By Google Ads
Alphabet Inc., Google's parent company, surpassed Wall Street expectations in its Q3 2024 earnings, reporting record revenue of $88.3 billion—a 15% increase year-over-year. The...