Digital Advertising
Report Reveals Top Concerns of Digital Advertising Buyers
Integral Ad Science (IAS) recently partnered with YouGov to dive deeper into the thoughts of over 250 U.S.-based digital media experts who utilize programmatic...
Boomcycle Transforms Digital Marketing with Proprietary Intelligence and Proven Success
Boomcycle Digital Marketing, marking its 21st year as a leader in the digital marketing landscape, has made significant strides with its innovative Marketing Intelligence...
Alphabet Surpasses Q3 Forecasts With Record $88.3 Billion Revenue Fueled By Google Ads
Alphabet Inc., Google's parent company, surpassed Wall Street expectations in its Q3 2024 earnings, reporting record revenue of $88.3 billion—a 15% increase year-over-year. The...
Digital Ad Spend Jumps 17% to Rs 700B, E-Commerce Drives Growth: FICCI-EY Report
The latest FICCI-EY report, titled “Shape the Future: Indian Media and Entertainment is Scripting a New Story,” highlights a significant milestone for India’s Media...
Advertising Revenues to Reach $1 Trillion in Tech-Dominated Market
The global advertising market is set to exceed $1 trillion in revenue for the first time this year, with major tech companies like Google,...